Apply These UX Laws to Increase Your Conversions
Optimising conversions has a lot to do with creating a better user experience. Follow these 10 UX rules to improve tour website’s conversion rate.
How to Do Target Audience Research in 3 Simple Steps
Target audience research is an often overlooked yet crucial phase of any website copy project. Figuring out how to do audience research won’t only help you better understand your target customers; it may even give you the exact copy you could use on your landing page or website. What should you look for during target …
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Fantastic Formulas to Make Copywriting a Tiny Tad easier
Copywriting formulas are not dead. They are very much alive. Both beginners and experts can benefit from them to save time and craft better messages. Learn how to use AIDA, PASO, FAB, PPPP, ACCA and BAB.
Ultimate SEO Guide for Beginners
The Ultimate SEO Guide For Anyone Who Finally Wants To Understand How It Works Discover everything from basic SEO strategy to advanced tips that will help you boost your ranking – based on research and experience The goal of SEO, or search engine optimisation, is to make your website easily findable via Google or other …
Why Your Startup Content Strategy Fails and How To Fix It
A deep dive into startup content strategy: my experiences of why startups fail at content marketing, where things go wrong and how to fix it.
How to Start an Interview Podcast
Tips and tricks on how to start an interview podcast. Based on my experiences, conversations and reading of relevant books.
27 Writing and Book Marketing Ideas for Your First Bestseller
27 writing tips and book marketing ideas for those struggling to turn their first book into something tangible and worth buying.
Kjell’s 2021 Review
2021 in review. Things that worked, things that didn’t and a lot of other details that may matter to some but not to others.
How to Make Sure Your Online Writings Fulfil Their Purpose
You spend hours writing. You pour your heart out trying to make an impact. For someone, for you, for your business. But no matter how hard you try, it doesn’t seem to work. No one seems to care. The problem? You’re not planning and editing well. To solve your issue, I’ve created a free 7 …
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How to Write Clearly for a Wider Audience
The more you learn about the writing craft, the harder it seems. Back in kindergarten and the early days of primary school, you learnt how to hold a pencil, how to make the graphite stain the paper and produce signs. These signs are called letters and numbers. After some practice, you learnt how to make …
From Niche to Personal Brand
Niches are a blessing and a curse. Finding their niche has been a welcome boost for many creators. But for how many has it been a roadblock? How many gave up before they even got started? Just because they felt like they needed to know exactly what to create. And yet, if you dream of …
A Short Biography: “What If?”
A short bio about the last five years of my life. How small things had big influences. And how I became a freelance writer.
28 Lessons About Life
Today, I’ve completed 28 laps around the sun. Here are 28 things I’ve learned on that journey (in no particular order). It’s ok to change your mind. I thought these lists were stupid at first. But they aren’t. So here I am making one of my own. Why so serious? Play more. Do more silly …
106 Lines of Advice for Writers
This is a list of the best writing tips on the internet. It’s a mix of common advice and personal insights from famous and not-so-famous authors.
David Perell’s Three Plates of Ideas
David Perell says online writers should serve three plates of ideas: samples, appetizers and the main course.
How To Control Your Environment And Work from Home Without Distractions
How I set up my virtual, mental and physical environments to control distractions while working from home.
How I Write Long-form Content
A step by step guide to writing a blog post or essay: from idea generation and research to putting everything together.
Write the Best Essay You’ve Ever Written
How to review your draft? Follow these four steps to turn your early draft into the best thing you’ve ever written.
Which Words Should You Cut from Your Writing?
An overview of words to avoid when you write an essay. Deleting these words adds reduces the fluff and adds a lot of clarity.
How to Write with Clarity
Clarity makes your writing stand out. Use these five simple tricks to get started and write with clarity.
The Power of Words
Words are powerful. They are more than a symbolic representation of objects or abstract things. Words can make you smile; words can make you love. Words can also make you cry and hate.
How To Turn Your Twitter Bio Into A Follower Magnet
Tips to set up a twitter bio that will show authority and attract more followers
Creating A Landing Page — Community Tips
Tips from marketing experts and the community on creating a landing page that will sell and won’t scare away the readers.
Why People Write
An atomic essay that explores the reasons why people write with 10 examples from online writers.
La Creme de la Creme of Writing Advice
The quality of your writing will never be the same again after you read these 18 articles.
